headshot ringMy name is Asiana Alohalani Ponciano. I’m a Honolulu-born, San Francisco transplant and Hawaii returnee, who enjoys cooking, playing scrabble,  singing karaoke, eating poke, flipping through magazines and newspapers and clicking through my Google Reader.

Currently I’m working for Hawaiian Airlines as the Social Media Marketing Manager. Although I’m not foreigner in the land of New Media, I am merely a student when it comes to the optimization of Social Media and marketing. My passion for engaging and connecting with people along with my knack for communication has brought me to this exciting new role and I’m loving it.

I have over four years of newspaper, magazine and online experience based in San Francisco.

My past endeavor here in Honolulu took me into the non-profit sector. I developed social media strategies and carried out media relations at my last job with a local 503(c)(3) non-profit.

My work as a journalist is eclectic. I have written for an independent music magazine, a free daily newspaper and a monthly lesbian publication. I also have gained valuable experience with online journalism as an online reporter, avid blogger and podcast host. My last job in San Francisco was working as a content writer and editorial assistant for lifestyle brand called Soma Girls TV, which created online videos on the latest scoops and trends on topics varying from health to celebrity news.

My current goal is to seek out a way I can connect and contribute to my community while nourishing my passion for the written word.


2 thoughts on “About

  1. Greetings Asiana,

    I love your writing style ~ : )


  2. Chris says:

    Aloha Asiana! I’d love to meet with you to discuss increasing conversion rates, quality traffic and building engagement for Hawaiian Air. Give me a shout! Mahalo!

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